{"id":9760,"date":"2017-05-14T14:43:15","date_gmt":"2017-05-14T13:43:15","guid":{"rendered":"http:\/\/www.yoannuzan.com\/?p=9760\/"},"modified":"2026-10-15T16:14:45","modified_gmt":"2026-10-15T16:14:45","slug":"nouvelles-suggestions-encheres-mots-cles-google-adwords","status":"publish","type":"post","link":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/","title":{"rendered":"Nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;9760&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;1&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;5&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Notez cet article&quot;,&quot;legend&quot;:&quot;5\\\/5 - (1 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Nouvelles suggestions d\\u0026#039;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords&quot;,&quot;width&quot;:&quot;142.5&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 142.5px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            5\/5 - (1 vote)    <\/div>\n    <\/div>\n<h2>Google d\u00e9ploie de nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans AdWords<\/h2>\n<p>Google vient de mettre en ligne un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Google Adwords. La nouvelle fonctionnalit\u00e9 pr\u00e9sente les ench\u00e8res sugg\u00e9r\u00e9es pour diverses positions sur la page.\u00a0Kelly Baker, responsable SEA de\u00a0l&rsquo;agence de marketing num\u00e9rique britannique Prodo, a Twitt\u00e9 un message pr\u00e9sentant les options que les utilisateurs verront quand ils cliquent pour changer une offre de mots cl\u00e9s:<\/p>\n<blockquote class=\"twitter-tweet tw-align-center\" data-lang=\"fr\">\n<p dir=\"ltr\" lang=\"en\"><a href=\"https:\/\/twitter.com\/sengineland\">@sengineland<\/a> Loving this new keyword bidding feature in <a href=\"https:\/\/twitter.com\/adwords\">@adwords<\/a>, have you noticed it at all? Happy to give you more info! <a href=\"https:\/\/twitter.com\/hashtag\/ppcchat?src=hash\">#ppcchat<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/ppc?src=hash\">#ppc<\/a> <a href=\"https:\/\/t.co\/Y2oNkt5saK\">pic.twitter.com\/Y2oNkt5saK<\/a><\/p>\n<p>\u2014 Kelly Baker (@ProdoKelly) <a href=\"https:\/\/twitter.com\/ProdoKelly\/status\/862957998041419776\">12 mai 2017<\/a><\/p><\/blockquote>\n<p><script async src=\"\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><\/p>\n<p>Au lieu d&rsquo;une pr\u00e9sentation classique :<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-9765 aligncenter\" src=\"\/file\/2017\/05\/google-adwords-ajustement-encheres.jpg\" alt=\"L'ajustement des ench\u00e8res Google Adwords\" width=\"241\" height=\"91\" \/><\/p>\n<h2>Nouvelle presentation des suggestions d&rsquo;ench\u00e8res<\/h2>\n<p>Nombreux utilisateurs \u00e0 travers le monde ont remarqu\u00e9 depuis quelques jours qu&rsquo;une nouvelle interface de suggestion d&rsquo;ench\u00e8res de mots cl\u00e9s dans l&rsquo;interface utilisateur AdWords avait fait son apparition. En cliquant pour mettre \u00e0 jour le CPC maximal sur un mot-cl\u00e9, vous trouvez un nouveau look avec des suggestions adapt\u00e9es au mot-cl\u00e9. Google vous proposera \u00e0 pr\u00e9sent\u00a0diff\u00e9rentes\u00a0suggestions d&rsquo;ench\u00e8res pour diff\u00e9rentes positions de page, m\u00eame si le simulateur d&rsquo;ench\u00e8re n&rsquo;est pas encore disponible pour le mot-cl\u00e9. Google peut afficher une, deux ou trois suggestions d&rsquo;offres en fonction de la position actuelle sur le mot cl\u00e9 concern\u00e9. Au niveau des termes utilis\u00e9s, ils sont particuli\u00e8rement bien choisi par Google qui\u00a0sugg\u00e8re une offre pour montrer \u00ab\u00a0Au-dessus de toutes les autres annonces\u00a0\u00bb \u00a0au lieu de \u00ab\u00a0premi\u00e8re position\u00a0\u00bb. Ces nouveaux libell\u00e9s\u00a0sont sans doute plus clair pour les nouveaux utilisateurs et refl\u00e8te l&rsquo;objectif de Google d&rsquo;\u00eatre plus accessible aux novices.<\/p>\n<p><strong><a href=\"\/consultant-adwords-expert-sea\/\">Consultant Google<\/a><\/strong>, je trouve\u00a0cette mise \u00e0 jour tr\u00e8s int\u00e9ressante dans la mesure o\u00f9 elle nous permet de conna\u00eetre les ench\u00e8res de premi\u00e8re position avant m\u00eame d&rsquo;obtenir les donn\u00e9es via le simulateur d&rsquo;ench\u00e8res. En revanche, il s&rsquo;agit encore d&rsquo;une modification ayant pour vocation une augmentation des ench\u00e8res car les novices pourrons facilement chercher une premi\u00e8re position plus facilement tandis qu&rsquo;avant il \u00e9tait n\u00e9cessaire de chercher un peu plus avant d&rsquo;obtenir l&rsquo;information.<\/p>\n<p>Source :\u00a0searchengineland.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google vient de mettre en ligne un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Google Adwords. La nouvelle fonctionnalit\u00e9 pr\u00e9sente les ench\u00e8res sugg\u00e9r\u00e9es pour diverses positions sur la page. D\u00e9couvrez cette nouvelle pr\u00e9sentation des suggestions d&rsquo;ench\u00e8res. <\/p>\n","protected":false},"author":1,"featured_media":7152,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,7],"tags":[20],"class_list":["post-9760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adwords","category-sea","tag-nouveautes-adwords"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u21d2 Nouvelles suggestions d&#039;ench\u00e8res sur mots cl\u00e9s dans Google Adwords<\/title>\n<meta name=\"description\" content=\"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u21d2 Nouvelles suggestions d&#039;ench\u00e8res sur mots cl\u00e9s dans Google Adwords\" \/>\n<meta property=\"og:description\" content=\"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/\" \/>\n<meta property=\"og:site_name\" content=\"Freelance SEM\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-14T13:43:15+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-15T16:14:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yoann UZAN\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Yoann UZAN\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/\"},\"author\":{\"name\":\"Yoann UZAN\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#\\\/schema\\\/person\\\/40330c504a72116b10d8422624ed172e\"},\"headline\":\"Nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords\",\"datePublished\":\"2017-05-14T13:43:15+00:00\",\"dateModified\":\"2026-10-15T16:14:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/\"},\"wordCount\":410,\"publisher\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2015\\\/07\\\/google-adwords-notes.jpg\",\"keywords\":[\"Nouveaut\u00e9s Adwords\"],\"articleSection\":[\"Google Adwords\",\"Publicit\u00e9 en ligne\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/\",\"url\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/\",\"name\":\"\u21d2 Nouvelles suggestions d'ench\u00e8res sur mots cl\u00e9s dans Google Adwords\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2015\\\/07\\\/google-adwords-notes.jpg\",\"datePublished\":\"2017-05-14T13:43:15+00:00\",\"dateModified\":\"2026-10-15T16:14:45+00:00\",\"description\":\"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2015\\\/07\\\/google-adwords-notes.jpg\",\"contentUrl\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2015\\\/07\\\/google-adwords-notes.jpg\",\"width\":1920,\"height\":1080,\"caption\":\"Mise \u00e0 jour du niveau de qualit\u00e9 Google Adwords\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/nouvelles-suggestions-encheres-mots-cles-google-adwords\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.yoannuzan.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#website\",\"url\":\"https:\\\/\\\/www.yoannuzan.com\\\/\",\"name\":\"Freelance SEM\",\"description\":\"Freelancer Sp\u00e9cialiste en SEM\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.yoannuzan.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#organization\",\"name\":\"Freelance SEM\",\"url\":\"https:\\\/\\\/www.yoannuzan.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2026\\\/10\\\/logo-yoann-uzan-ai-growth-expert-geo-570.png\",\"contentUrl\":\"https:\\\/\\\/www.yoannuzan.com\\\/inc\\\/uploads\\\/2026\\\/10\\\/logo-yoann-uzan-ai-growth-expert-geo-570.png\",\"width\":570,\"height\":183,\"caption\":\"Freelance SEM\"},\"image\":{\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.yoannuzan.com\\\/#\\\/schema\\\/person\\\/40330c504a72116b10d8422624ed172e\",\"name\":\"Yoann UZAN\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g\",\"caption\":\"Yoann UZAN\"},\"sameAs\":[\"http:\\\/\\\/yoannuzan.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u21d2 Nouvelles suggestions d'ench\u00e8res sur mots cl\u00e9s dans Google Adwords","description":"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/","og_locale":"fr_FR","og_type":"article","og_title":"\u21d2 Nouvelles suggestions d'ench\u00e8res sur mots cl\u00e9s dans Google Adwords","og_description":"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !","og_url":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/","og_site_name":"Freelance SEM","article_published_time":"2017-05-14T13:43:15+00:00","article_modified_time":"2026-10-15T16:14:45+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg","type":"image\/jpeg"}],"author":"Yoann UZAN","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Yoann UZAN","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#article","isPartOf":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/"},"author":{"name":"Yoann UZAN","@id":"https:\/\/www.yoannuzan.com\/#\/schema\/person\/40330c504a72116b10d8422624ed172e"},"headline":"Nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords","datePublished":"2017-05-14T13:43:15+00:00","dateModified":"2026-10-15T16:14:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/"},"wordCount":410,"publisher":{"@id":"https:\/\/www.yoannuzan.com\/#organization"},"image":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#primaryimage"},"thumbnailUrl":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg","keywords":["Nouveaut\u00e9s Adwords"],"articleSection":["Google Adwords","Publicit\u00e9 en ligne"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/","url":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/","name":"\u21d2 Nouvelles suggestions d'ench\u00e8res sur mots cl\u00e9s dans Google Adwords","isPartOf":{"@id":"https:\/\/www.yoannuzan.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#primaryimage"},"image":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#primaryimage"},"thumbnailUrl":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg","datePublished":"2017-05-14T13:43:15+00:00","dateModified":"2026-10-15T16:14:45+00:00","description":"Google vient de d\u00e9ployer un nouveau syst\u00e8me de pr\u00e9sentation des ench\u00e8res sugg\u00e9r\u00e9es dans Adwords. Cela permet de visualiser la position cible directement !","breadcrumb":{"@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#primaryimage","url":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg","contentUrl":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2015\/07\/google-adwords-notes.jpg","width":1920,"height":1080,"caption":"Mise \u00e0 jour du niveau de qualit\u00e9 Google Adwords"},{"@type":"BreadcrumbList","@id":"https:\/\/www.yoannuzan.com\/nouvelles-suggestions-encheres-mots-cles-google-adwords\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.yoannuzan.com\/"},{"@type":"ListItem","position":2,"name":"Nouvelles suggestions d&rsquo;ench\u00e8res sur les mots cl\u00e9s dans Google Adwords"}]},{"@type":"WebSite","@id":"https:\/\/www.yoannuzan.com\/#website","url":"https:\/\/www.yoannuzan.com\/","name":"Freelance SEM","description":"Freelancer Sp\u00e9cialiste en SEM","publisher":{"@id":"https:\/\/www.yoannuzan.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.yoannuzan.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.yoannuzan.com\/#organization","name":"Freelance SEM","url":"https:\/\/www.yoannuzan.com\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.yoannuzan.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2026\/10\/logo-yoann-uzan-ai-growth-expert-geo-570.png","contentUrl":"https:\/\/www.yoannuzan.com\/inc\/uploads\/2026\/10\/logo-yoann-uzan-ai-growth-expert-geo-570.png","width":570,"height":183,"caption":"Freelance SEM"},"image":{"@id":"https:\/\/www.yoannuzan.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.yoannuzan.com\/#\/schema\/person\/40330c504a72116b10d8422624ed172e","name":"Yoann UZAN","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/secure.gravatar.com\/avatar\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/97c95494cbedc8a1f0128edeb353add506ee4a2a24568592a4d9a841831af052?s=96&d=mm&r=g","caption":"Yoann UZAN"},"sameAs":["http:\/\/yoannuzan.com"]}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/posts\/9760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/comments?post=9760"}],"version-history":[{"count":3,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/posts\/9760\/revisions"}],"predecessor-version":[{"id":45962,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/posts\/9760\/revisions\/45962"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/media\/7152"}],"wp:attachment":[{"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/media?parent=9760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/categories?post=9760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yoannuzan.com\/rest\/wp\/v2\/tags?post=9760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}