{"id":45171,"date":"2026-10-15T12:57:00","date_gmt":"2026-10-15T12:57:00","guid":{"rendered":"https:\/\/yoannuzan.com\/?post_type=portfolio&#038;p=45171"},"modified":"2026-10-15T14:29:43","modified_gmt":"2026-10-15T14:29:43","slug":"jacobs-jacobs","status":"publish","type":"portfolio","link":"https:\/\/www.yoannuzan.com\/portfolio\/jacobs-jacobs\/","title":{"rendered":"Jacobs &#038; Jacobs : mode du bassin d&rsquo;Arcachon"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;45171&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;readonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Notez cet article&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 vote)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;title&quot;:&quot;Jacobs \\u0026amp; Jacobs : mode du bassin d\\u0026#039;Arcachon&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Notez cet article<\/span>\n    <\/div>\n    <\/div>\n\n<h2 class=\"wp-block-heading\">Marque de pr\u00eat-\u00e0-porter femme et homme<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Mes missions pour Jacobs &amp; Jacobs :<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"\/publicite-en-ligne-google-adwords\/freelance-google-adwords\/\">Cr\u00e9ation et pilotage des campagnes Google Ads<\/a><\/li><li><a href=\"\/publicite-en-ligne-google-adwords\/freelance-google-shopping\/\">Google Shopping et flux Merchant Center<\/a><\/li><li><a href=\"\/community-management\/freelance-campagnes-sponsorisees-reseaux-sociaux\/\">Campagnes Meta Ads (Facebook et Instagram)<\/a><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Jacobs &amp; Jacobs Originals est une marque de mode pour femmes et hommes, n\u00e9e sur le bassin d&rsquo;Arcachon. Chemises en lin, tuniques, robes, maillots de bain, mocassins : les collections jouent sur le lin, le coton, le Liberty et l&rsquo;\u00e9ponge, avec la qualit\u00e9 comme premi\u00e8re exigence. La marque vend en ligne et dans sa boutique du Moulleau, \u00e0 Arcachon, ainsi que sur le march\u00e9 du Cap Ferret.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&rsquo;enjeu \u00e9tait de faire vendre la boutique en ligne bien au-del\u00e0 du bassin. J&rsquo;ai r\u00e9organis\u00e9 les campagnes Meta pour mettre le budget l\u00e0 o\u00f9 il rapporte, et d\u00e9velopp\u00e9 Google Ads pour capter la demande des personnes qui cherchent d\u00e9j\u00e0 ce type de pi\u00e8ces.<\/p>\n\n\n\n<div id=\"yu-res\" class=\"yu-resultats\" style=\"margin-top:24px;background:#f4f7fc;border-radius:12px;padding:22px\">\n<div style=\"font-weight:700;font-size:13px;letter-spacing:.12em;text-transform:uppercase;color:#0c4396;margin-bottom:6px\">R\u00e9sultats obtenus<\/div>\n<div style=\"font-size:1.15em;font-weight:700;color:#0f172a;line-height:1.3;margin-bottom:16px\">Plus de ventes sur Meta, avec 38 % de budget en moins<\/div>\n<div style=\"display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px\"><div style=\"background:#fff;border:1px solid #dbe3f0;border-radius:10px;padding:16px\"><div style=\"font-size:1.5em;font-weight:700;color:#0c4396;line-height:1.1\">\u00d72,3<\/div><div style=\"margin-top:6px;font-size:.92em;line-height:1.4;color:#334155\">de CA Google Ads en 2026 par rapport \u00e0 la m\u00eame p\u00e9riode de 2025<\/div><\/div><div style=\"background:#fff;border:1px solid #dbe3f0;border-radius:10px;padding:16px\"><div style=\"font-size:1.5em;font-weight:700;color:#0c4396;line-height:1.1\">+43 %<\/div><div style=\"margin-top:6px;font-size:.92em;line-height:1.4;color:#334155\">de CA Meta Ads en 2026, avec un budget en baisse de 38 %<\/div><\/div><div style=\"background:#fff;border:1px solid #dbe3f0;border-radius:10px;padding:16px\"><div style=\"font-size:1.5em;font-weight:700;color:#0c4396;line-height:1.1\">ROAS \u00d72,3<\/div><div style=\"margin-top:6px;font-size:.92em;line-height:1.4;color:#334155\">sur Meta Ads entre 2025 et 2026<\/div><\/div><div style=\"background:#fff;border:1px solid #dbe3f0;border-radius:10px;padding:16px\"><div style=\"font-size:1.5em;font-weight:700;color:#0c4396;line-height:1.1\">Depuis 2025<\/div><div style=\"margin-top:6px;font-size:.92em;line-height:1.4;color:#334155\">une collaboration qui s&rsquo;inscrit dans la dur\u00e9e<\/div><\/div><\/div>\n<a href=\"\/me-contacter\/\" style=\"display:block;text-align:center;margin-top:16px;background:#0c4396;color:#fff;font-weight:600;padding:12px 16px;border-radius:8px;text-decoration:none\">Vous voulez la m\u00eame trajectoire ? Parlons-en<\/a>\n<\/div>\n<script>(function(){var r=document.getElementById('yu-res'),t=document.querySelector('.yu-pf__img');if(!r||!t)return;var i=t.querySelector('img');t.appendChild(r);function a(){r.style.marginTop='24px';if(i){i.style.height='';i.style.objectFit='';}if(window.matchMedia('(max-width:767px)').matches)return;var u=document.querySelector('.yu-pf__text ul'),p=u?u.nextElementSibling:null;while(p){if(p.tagName=='P')break;p=p.nextElementSibling;}if(!p)return;var d=p.getBoundingClientRect().top-r.getBoundingClientRect().top;if(Math.max(d,0)){r.style.marginTop=(24+d)+'px';return;}if(!i)return;var b=i.getBoundingClientRect();i.style.height=Math.max(b.width*0.55,b.height+d)+'px';i.style.objectFit='cover';var e=p.getBoundingClientRect().top-r.getBoundingClientRect().top;r.style.marginTop=(24+Math.max(e,0))+'px';}a();window.addEventListener('load',a);window.addEventListener('resize',a);})();<\/script>\n\n\n\n<p class=\"has-text-align-right wp-block-paragraph\">\u27a5 Jacobs-jacobs-originals.fr<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jacobs &#038; Jacobs Originals vend ses collections de mode en ligne et au bassin d&rsquo;Arcachon. Je pilote ses campagnes Google Ads et Meta Ads.<\/p>\n","protected":false},"featured_media":45168,"template":"","portfolio_category":[22,29],"portfolio_secteur":[44],"class_list":["post-45171","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-community-management","portfolio_category-pub-en-ligne","portfolio_secteur-mode-textile"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Jacobs &amp; Jacobs : mode du bassin d&#039;Arcachon | Freelance SEM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.yoannuzan.com\/portfolio\/jacobs-jacobs\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Jacobs &amp; Jacobs : mode du bassin d&#039;Arcachon | Freelance SEM\" \/>\n<meta property=\"og:description\" content=\"Jacobs &amp; Jacobs Originals vend ses collections de mode en ligne et au bassin d&#039;Arcachon. 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